| Section 1.2 Detail on Residential Listings Input into The Service (UPDATE) A listing agreement, or Property Data Form, when input into the Multiple Listing Service by the listing brokershall be complete in every detail which is ascertainable as specified as “Required Items”on the property data form. Listings that contain missing or inaccurate information may be subject to a fine. Descriptions of Property – Only information pertinent to the physical characteristics of the property listed will be permitted to be displayed in Public Remarks field of the MLS. Furthermore, public remarks shall not include mention of concessions, credit, incentives, or similar comments. (Agent remarks field may be permissible) Any contact information, personal marketing, or specific naming of any brokerage, lender, title company, bank or other affiliated service provider may only be displayed in the Agent Remarks field and shall not be displayed in the Public Remarks field. Any contact or personal marketing information is not to be displayed in Associated Documents. The specific naming of any brokerage, lender, title company, bank or other affiliated service provider is not permitted to be displayed in Associated Documents that will be accessible to the public, apart from documents required for the transaction. Physical Depictions of Property – Any physical depiction of a listed property, including, but not limited to photographs, digital images, virtual tours and sketches, which are submitted to the Service, shall depict the property for sale. Allowed: • Inside and outside photos of the property for sale. • Photos of HOA Amenities (such as pool, playground, common areas, community gym). • Aerial photos with tags of locations around the home such as (school, greenbelt, river, shopping, restaurants). Listed property must also be in aerial photos. • Lifestyle photos and stock images that are pertinent to the property and not deceptive to the public. Not Allowed: • Lifestyle photos or stock photos that could be a violation of Federal Fair Housing Rules https://www.hud.gov/program_offices/fair_housing_equal_opp/fair_housing_act_overview • Photographs, digital images and sketches shall not include listing brokers or agent contact information or other personal marketing information. • Virtual Tours and/or Virtual Tour URL’s that include brokerages, listing brokers, agent contact information or other personal marketing information must be placed in the Branded Tour field. |
The Rules & Regulations FAQ document has also been UPDATED – please review.
https://imlsmembers.com/compliance